The fruity shapes of Trix from your childhood are coming back! First introduced in 1991, the fruit shapes of Trix were discontinued in 2006 to return to its original round shape.
“Trix cereal is beloved by our fans, and we heard loud and clear that they wanted to see the iconic shapes back in their bowls,” said Scott Baldwin, director of marketing for General Mills cereal. “When Trix launched in 1954, it was the first fruit-flavored cereal that was colorful and fun. We’re excited to continue that legacy, bringing an extra dose of joy to breakfast.”
Classic Trix Fruity Shapes will be available on shelves in major retailers nationwide starting this month.